Introducing SOH, an exciting fashion label from Seoul that's turning heads with its fresh, innovative designs. Founded in 2022 by Sohee Lee, SOH merges minimalist aesthetics with bold, multicultural influences, offering a collection that feels modern yet timeless. From wool jackets that redefine outerwear to trousers with unexpected cuts and details, every piece is crafted to seamlessly elevate your wardrobe whilst staying comfortable and stylish.
Rooted in SOH
From wool jackets that redefine outerwear to trousers with unexpected cuts and details, every piece is crafted to seamlessly elevate your wardrobe whilst staying comfortable and stylis SOH's collections showcase clean lines, natural textures, and thoughtful craftmanship that make every item feel uniquely special. Whether you're drawn to the sleek structure of their outerwear or the playful yet sophisticated designs of their everyday pieces invites you to experience fashion through a lens that blends tradition with global inspiration - perfect for those who seek understated elegance with a twist.
"A good coat is the basis of a great winter wardrobe. It's the item that pulls everything together."
-Tom Ford
"Winter is not a season, it's an occupation."
–Sinclair Lewis
"Fashion you can buy, but style you possess."
–Iris Apfel
Follow us!
Recommend Articles
La Vie en Rose
Explore romantic dressing with Les Ours Autumn/Winter collections. Shop pink floral dresses, patterned headbands, corduroy dungarees, and soft velvets and cottons. With subtle rose shades, paired w...
