Let’s forget for a moment, the superb quality of fabrics and unique designs used throughout the Rundholz Mainline SS17 collection, and let’s focus on the era of vintage prints including pin up girls, bold colour’s and 60’s pop art! This was the era where fine art traditions collided with pop culture to create a visual effect, which was bold, colourful and dramatic. Pop artists of the time made a statement about consumerism which had not been touched on before. They brought to life every day images making art inclusive and recognisable to a modern post war world.   Revisiting this past with antique prints, Rundholz has given us the opportunity to build our own bold and dramatic outfits, which can be worn with an unprecedented variety of options! Mixing print with stripes challenges us to think differently and make a statement. Feeling bold? Stripe on stripe, choosing different colour-ways adds a bold statement to any Rundholz outfit from this season, or mix jersey prints and silk stripes to add texture with a relaxed, rather than dramatic effect.


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